Lets talk about web to print to publish to sales type ‘stuff’ for a while

What’s the difference between Multichannel Marketing and Omnichannel Marketing Anyway? Hint: It’s all about the Customer Experience XMPie uses a few phrases to explain what you can do with our software.  You’ll see the terms Cross Media or Multichannel, and Omnichannel in various articles and resources.  These reflect […]

Is variable data printing just about putting a different name on a bill or letter?

It can be, if that’s all your market needs, and there is nothing wrong with that! But what about cross channel communications? What about personalised marketing videos? What about ‘targeting specific markets and dynamics’ with messaging that is relevant to them on an individual basis across all media? […]

Getting ready for cut-sheet inkjet?

Inkjet is here and it’s getting more economical. Cut-sheet inkjet devices run as well as ‘mono only’ as they do in full colour. But where are you going and how do you get the right software to support your journey? The Kyocera TASKalfa C15000 and Solimar Systems make […]

Some PDFs are just UGLY!

Not all PDFs are as print ready as they should be. But how do you avoid wasting time and money putting them right? Here’s one way:- https://youtu.be/oruYxVkMKdU With Solimar Systems, you can take the pain away, reduce your wasted time and thereby increase your profits. Need more information, […]

Don’t ask me about Web To Print…ask Kelvin Bell

Adaptability and Convenience Are the Watchwords for Print There is a well-known saying in reference to Darwin’s Origin of Species that characterises businesses that have met the challenges that 2020/1 has thrown at us and found a way to move forward: “It is not the strongest of the species that […]

FONT Doesn’t Have to Be a Four-Letter Word in Your Print Shop

If you have had problems with fonts in your digital print environment, then this subject has been tailor-made for you. Especially for all of you that are taking in what customers have told you are “print ready” PDF files. You know the ones we are talking about—those files […]

Don’t ask me about PDF optimization..ask Jamie Walsh of Solimar Systems

PDF optimization (or lack of it) impacts your printing environment’s costs and savings. We continue to see print and digital production processes move to the PDF file format as a standard. As experts in PDF, we believe there are significant cost savings to be unlocked based on how […]

One to one marketing….That’s my car!

Is NOW the time for personalised print?? Lockdown has increased Direct Mail volumes and has changed the way that print is produced. Going to a car showroom for a test drive was virtually impossible, but thankfully, the car manufacturers hit on a great idea. Build ‘your car’ online […]

Does the power of personalised video marketing interest you?

How can you improve your hit rate? How can you retain more customers? How can you get your existing customers to spend more money? ….Create a personalised video that’s how! We have a few options available, including InVideo from Blue Rush or video via XMPie. For more information, […]